The hollow orange

By Paul Oduor
Founder, VRL.CO.KE

It’s tempting but useless.

The skin is unblemished and the perfect color. It’s well displayed, promoted widely and on sale.

But there’s nothing inside. It’s not worth eating and certainly not worth sharing.

This is the streaming series with great lighting and talented actors, based on a beloved novel, but it’s empty and we fade after one or two episodes.

This is the book with a polished author photo, pre-written blurbs and plenty of footnotes, created by a ghostwriter and edited by committee.

And it’s almost any content created by AI without care or oversight.

The solution to hollow oranges isn’t more of them.

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